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Australian Cattle Council : Yearbook 2015
YEARBOOK2015 CATTLE COUNCIL OF AUSTRALIA 71 Ripple Effect Recently the VFF together with leading agricultural experts, health professionals and academics have been successful in obtaining a $440,000 beyondblue funding grant to reduce the stigma around suicide experienced by males in rural farming communities. The Ripple Effect is an online tool allowing men from the farming community to work shoulder to shoulder in the fight against the stigma of rural suicide – turning the negative ripple of suicide into a positive ripple of support. It will be available on multiple platforms – from PCs to the latest smartphones and tablets – to ensure that everyone can connect and contribute. DAVID PICKER Victorian Farmers Federation Commodity Manager – Livestock